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solari insight instagram brand ad stats

How much an Instagram brand has advertised.

MCP tool
solari_insight_instagram_brand_ad_stats
CLI
solari insight instagram brand ad stats
Access
solari:read
Plans
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  • Enterprise
Credit
1

Overview

Exact counts for a brand's recent ads: sponsored posts, creators, and a play-count sum.

When to use it — When the answer is a number. Use this instead of counting the ids brand overview returns.

What comes back — Ad post count, creator count, and a play-count sum.

Parameters

usernamestringrequired
Brand Instagram username, without @.

Response

Response

total_ad_postsinteger
Sponsored posts in the window. Exact.
unique_creator_countinteger
Distinct collaborating creators.
total_play_countinteger
Sum of plays.
play_count_covered_postsinteger
Posts included in the play sum. Lower than total_ad_posts means a lower bound.
window_monthsinteger
Length of the window in months.

Example

Request

$ solari insight instagram brand ad stats username=innisfreeofficial

Response · Long strings and repeated array entries are trimmed for readability.

{
  "total_ad_posts": 405,
  "unique_creator_count": 360,
  "total_play_count": 27357941,
  "play_count_covered_posts": 405,
  "window_months": 3
}

As an MCP call

{
  "name": "solari_insight_instagram_brand_ad_stats",
  "arguments": {
    "username": "innisfreeofficial"
  }
}

Notes

  • Pass a username, not an account_id.

Machine-readable: /docs/tools/insight-instagram-brand-ad-stats.md