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solari insight instagram brand overview

An Instagram brand's profile and ad history.

MCP tool
solari_insight_instagram_brand_overview
CLI
solari insight instagram brand overview
Access
solari:read
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Credit
1

Overview

A brand's profile, plus the creator ids and ad post ids behind its ads. Pass those post ids to content batch to load the posts.

When to use it — When you are starting brand analysis. For exact ad counts, use brand ad stats.

What comes back — Brand profile, plus creator ids and ad post ids.

Parameters

usernamestringrequired
Brand Instagram username, without @.
fullbooleanoptional
Return the full id lists instead of the first 20.default false

Response

Response

informationobject
Brand profile: user_id, username, full_name, bio, follower_count.
all_influencers_iduuid[]
account_ids of creators who produced ads for the brand. First 20 by default.
all_influencers_countinteger
Total creators before truncation.
all_influencers_truncatedboolean
true when the list is a preview.
all_campaign_posts_iduuid[]
Ad post ids. First 20 by default.
all_campaign_posts_countinteger
Total posts before truncation.
all_campaign_posts_truncatedboolean
true when the list is a preview.

Example

Request

$ solari insight instagram brand overview username=innisfreeofficial

Response · Long strings and repeated array entries are trimmed for readability.

{
  "information": {
    "user_id": "018cabce-14cc-7544-8890-7811ec33ef74",
    "username": "innisfreeofficial",
    "full_name": "INNISFREE | 이니스프리",
    "bio": "NATURE MEETS KOREAN SKIN SCIENCE",
    "follower_count": 847619,
    "brand_id": null
  },
  "all_influencers_id": [
    "01935f3d-8188-727e-a0bb-09e54aadfdac",
    "018caf6e-abfd-73da-88ad-11a56c39358b",
    "019a0061-b1d4-7adb-8ea4-1c5572dca38c",
    "… 17 more"
  ],
  "all_campaign_ids": [],
  "all_campaign_posts_id": [
    "019f505f-f8be-7e88-ae08-6fba999950b1",
    "019f5060-3449-779e-a08b-d6d49add90cd",
    "019f4342-3357-7418-916c-da1c44468308",
    "… 17 more"
  ],
  "post_id_to_campaign_id": {},
  "all_influencers_count": 93,
  "all_influencers_truncated": true,
  "all_campaign_posts_count": 100,
  "all_campaign_posts_truncated": true
}

As an MCP call

{
  "name": "solari_insight_instagram_brand_overview",
  "arguments": {
    "username": "innisfreeofficial"
  }
}

Notes

  • Pass a username, not an account_id. Unknown usernames return 404.
  • full=true returns up to 100 ids each. For exact totals, use brand ad stats.

Related tools

Machine-readable: /docs/tools/insight-instagram-brand-overview.md